Products

Understanding the Products Section

The Products section in the sidebar includes Product Profit (sales, costs, and fees by SKU or listing), Inventory (quantities available to sell on connected channels), and Materials (production materials and shipping supplies you keep on hand).

Open the Product Profit page in the sidebar. You can use the Show SKU toggle above the table to show or hide the SKU column.

Use the period and view controls above the table to change the date range. Search by SKU or listing title to narrow the list.

Column definitions:

  • Channel — sales channel where the item was sold (Etsy, Amazon, or Shopify).
  • Units Sold — units from synced sales in the period (Etsy receipt lines; Amazon shipment lines; Shopify paid and partially refunded orders). Returns and refunds are not subtracted here.
  • Gross Sales — item revenue on those sale lines, including buyer shipping (Shopify allocates order shipping across items by merchandise share). Gift wrap on Etsy and Amazon lines when present; on Shopify, gift-wrap charges count when they appear as order line items (there is no separate order-level gift-wrap field to allocate). Sales tax is excluded; returns and refunds are not subtracted.
  • Product Cost — Unit Cost multiplied by units sold in the period. Click Add Cost or the amount in this column to enter or edit unit cost.
  • Est. Fees — estimated selling fees for that channel. See Estimated Selling Fees for more details.
  • Profit — gross sales minus product costs and estimated fees. This estimates what you keep after production costs and channel fees, before fixed operating expenses (e.g. advertising, workspace).
  • Margin — profit divided by gross sales. This represents the percentage of each sale you keep after product cost and estimated fees.

For Shopify, Product Profit and Est. Fees reflect Shopify Payments charges only. See Platform Integration Limits for other checkout gateways on the same store.

The Products page analysis is based on the sale date, which does not necessarily match the bank deposit. A payout can bundle many orders and land in a later month. Your P&L still follows cash that hits the bank.

Estimated Selling Fees

Est. Fees on the Products page is what the sales channel keeps on the sale. This calculation slightly differs depending on the platform, the details of which are outlined below:

Etsy (estimated from published US rates)

  • 6.5% transaction fee and 3% payment processing on the item price, shipping, and gift wrap
  • $0.25 payment processing once per order, split across items by sales share
  • $0.20 listing fee per unit sold
  • Sales tax is left out of the 3%. Etsy collects it from the buyer and remits it.

Amazon (from synced Finances, not a fee calculator)

  • Per-item fees on each shipment line in your Amazon settlement sync, typically referral (commission) and other selling fees.
  • If a shipment line has no fee detail yet, the Est. Fees column may show as zero until that settlement is synced
  • Refund fee credits are not subtracted on this page, which aligns with not subtracting refunded sales

Shopify (from synced Shopify Payments data)

  • Shopify Payments processing fee on each charge, allocated across order line items by share of gross sales (merchandise plus allocated buyer shipping)
  • Plan, app, and other charges billed to your card are not included here

For all platforms, the following are excluded from Est. Fees on the Products page:

  • Ads, shop subscriptions, and (for Amazon) account-level charges not tied to a product line on the Performance tab
  • Sales tax the channel collects
  • Unit Cost
  • Print on demand (POD) production and shipping costs.

Unit Cost

Unit Cost is what you pay to make and fulfill one unit: materials, labor, and shipping (if applicable). Enter or update it from the Product Cost column on the Product Profit page (click Add Cost or the blue amount for a row).

Includes

  • Materials and labor to make the item
  • Postage, labels, or print-on-demand fulfillment you pay to get it to the buyer

Excludes

  • Channel platform selling fees, like transaction fees and payment processing fees
  • Sales tax the channel collects from the buyer

Channel Inventory

The Inventory page shows how many units you have available to sell on connected sales channels.

This is a snapshot of stock available to sell on your platform listings and not your production materials or shipping supplies.

Etsy: each row represents one active listing available inventory. The same SKU on two listings appears as two rows. Quantities refresh when Etsy sync runs, either through the daily automatic sync or pressing Sync Now on the Integrations page. If you track stock separately per variation (typical for sizes), we add those variant quantities together.

Amazon: one row per seller SKU. FBA and FBM quantities are combined, with a breakdown when both apply. Refreshes on daily sync or Sync Now on the Integrations page.

Shopify: one row per product variant (typically one row per SKU). Quantities refresh on daily sync or Sync Now on the Integrations page. Variants with inventory not tracked in Shopify show "N/A" in the Available column.

Materials Inventory

The Materials page tracks raw supplies you keep in stock (yarn, fabric, beads, packaging, and similar), not completed products listed on your platforms.

Using the page

  • Add each supply with a name, unit (e.g. yards, each, oz), quantity on hand, and optional reorder at threshold.
  • The Status column highlights low stock and out of stock from those thresholds.
  • Using the 3 dots menu on the right side of each row, you can add notes, view inventory history, and delete the inventory item.
  • The Export button downloads a PDF or spreadsheet for your records.

SKUs and Listings

The Product Profitability page groups sales so you can evaluate each product, not each order.

  • Etsy: one row per listing (sales under older SKUs on the same listing roll up together).
  • Amazon: one row per seller SKU (FBA and FBM sales combined).
  • Shopify: one row per seller SKU when present; otherwise one row per order line item.

Inventory is different: live catalog stock. Etsy is one row per active listing. Amazon is one row per SKU with FBA and FBM quantities combined. Shopify is one row per variant (SKU when set).

Products · Knowledge Base - Business